“By giving people the power to share, we’re making the world more transparent.”
Localiter is an online social media community that grows local businesses by creating online word of mouth marketing campaigns to build awareness and grow revenue.
Localiter required an online following of cost-conscious individuals that were passionate about supporting local businesses.
Initially, there was not a minimum viable product developed
They needed the market segmented and analyzed in order to target the ‘lowest hanging fruit’ to generate working capital quickly
Worked with renowned designers and developers to create a compelling brand that would excite the target market
Using specifically targeted Pay-Per-Click campaigns, we generated traffic to the website and subsequently, email form submissions.
Created a strong following through earned advertising, using a number of online portals and social media platforms
Networked at TED events with thought leaders in technology to created alliances
Partnered with a notable local public relations firm to champion the business
Generated hundreds of sales on the first day
Built a list of thousands of opted-in emails, and thousands of followers on social media.